Shashwat Pradhan Shashwat Pradhan

The Contextual World is Here

[Interview with Robert Scoble] Since the last few years mobile apps have undoubtedly become an integral part of our lives. Also the complexity of mobile applications has been growing substantially. With exponentially increasing sensors, wearable devices, data from social media, location based technology and data storage innovations applications are now adapting to the users context. Like for example in the movie theatre a phone can silence itself using geofencing or the map app can suggest indoor places when its raining. These are just simple examples to begin with.

The last decade has been heavily devoted towards connecting applications with your social world. Now we see contextual apps bridging your social world to your contextual world. The life cycle of a contextual app is: Sense – Understand – Adapt.

Sense: Passive collection of contextual information. (Location of the device)

Understand: Prioritisation of activities based on context and triggers. Passive/active triggers. (In theatre geofence)

Adapt: Actions based on contextual triggers. (Vibrate mode)

Robert Scoble has been working around the contextual side of technology as a tech evangelist for a while now and will be soon even launching his book ‘The Age of Context’ with Shel Israel on October 1st.

The Contextual World through the eye’s of Robert Scoble(with his Google Glasses on):

1. What are some of your favourite contextual applications?

Apps like Sherpa on Android, Atooma on Android, Google Now, Tempo on iOS, etc.

2. Which platform do you think has an edge in the contextual world(with even BB10 launching APIs for contextual apps)?

The best platforms? Apple and Android have a dramatic lead because of developer support. Blackberry and Windows are way behind and, because of wearable computers, like Google Glass, that add much better information for contextual computing, Google sure seems like it’s in the lead. Android is more open, too, so the contextual apps are generally better and Google, with Google Now, is showing the way.

3. How will (the already inadequate)battery life of the device suffice in the contextual world?

Battery life will continue to be an issue, but most app developers say that they can work fine while only using 5% or less of your day’s battery (I’ve noticed most of the contextual apps have gotten a lot better on battery life lately). As chip manufacturers build in contextual systems (Qualcomm is working on that) the battery usage will go way down too).

For more information regarding the contextual world you should follow Robert Scoble on his blog: or his social networking accounts where he is really active and shares tons of valuable information.